Steve King taught me the importance of airchecking and networking. When stations would call for interviews, Steve gave me pointers, he helped me negotiate pay, and he was there for the entire process. Not very many PDs would do that. King was my PD but he'll always be a mentor.
Steve King happily allows a morning show or a jock take the entire spotlight. In fact, he'd help hold the spotlight and let you borrow his shades.
I always knew what it took to be a good jock but Steve King was the first true Program Director I met. When he was locked into his craft, I would say to myself: "Oh, so that's how a PD is suppose to be." - this was after I had been in several large markets too.
Steve King is the jock whisperer..He has an incredible programming philosophy and he knows how to plan the attack.
- Cory Daniels (KTHK-FM-Pocatello/Idaho Falls, ID) 105.5 The Hawk: Afternoon Drive "2017 Idaho State Broadcasters Associations Best Radio Personality"
Testimonials
It's been 19 years since I worked for Steve King, and not only did he help me grow as an air talent when he was my employer, he's continued to offer his guidance and support, unconditionally, even to this day. Steve believes in seeing through what he started, and knows the importance of unbiased, long-term leadership throughout one's career. He is, in large part, why I am where I am today.
- Mysti Jordan (WAWZ FM- New York City, NY) Star 99.1: Morning Show Co-Host
What can I say about Steve King? If I were looking to have someone tell me exactly how it was, Steve is the one I would want to do it. There's no bush to beat around and no words to mince. When you've done a good job, he lets you know it. And when you've screwed it up, he lets you know that too, but he also has a solution to the problem that lets you rectify the situation and gain experience from.
Steve leads by example. I can't begin to describe how much I learned from him about being a better boss for my employees. I would work with him again in a second if the opportunity ever presents itself again.
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- Colin Listner - Cliffedge Marketing LLC: Director of Content Marketing
I’ve had the pleasure of working with Steve...I have a learned a great deal from Steve on not only how to be a better radio marketer and programmer, but also a better manager. He is excels at evaluating, teaching, motivating, and getting positive results from his staff. If you’re looking for a smart radio programmer and manager who is driven and focused to win, Steve is your man.
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- Matt Spaetzel (WDRV FM - Chicago, IL) 97.1 The Drive: Director of Promotion
A line “borrowed” line from the movie “The Natural”. “Steve King is the best I ever saw, the best there is, the best there ever will be”.
I’m not going to say, “Steve King is the best Programmer/People Manager out there”, but, he is! Steve King is THE “guy”. The BEST all-around Programmer I have ever met in my 40 + years in radio!
I hired Steve to run the programming side of four radio stations in Southern California. As the VP/GM who also had an on-air background, I needed a “super pro”, someone who could re-build four separate radio stations in four formats, and make them all #1 in their demos. I wanted a “Babe Ruth”, a guy who could constantly “hit it out of the park”.
When I first met Steve, I quickly realized that this is a guy, who when I say I need a “blue print” to take our cluster to the top, he did just that. Steve is the superior in establishing his station’s (clients) needs and putting together a plan that works. The only Programmer I know of, that once the “blue print” was done, I did not have to worry about our programming. Steve is highly talented. He keeps his direct report (clients) totally informed; without being asked to and he’s a damn good air talent!
Summary: Hire Steve King Media and Marketing TODAY, or watch your competition do it.
Want to know more, email me garshmediallc@gmail.com or call my cell 732-859-3200
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- Stephen Paul Garsh: Senior Vice President/Regional Manager of 33 radio stations in California, Massachusetts, Florida, New Jersey, Vermont, Maine, and New Hampshire.
Steve was my direct supervisor and Operations Manager of KBKO-FM in Bakersfield California when he hired me in October of 2005 as Program Director.
It was an amazing challenge as the mission was to topple the number 1 radio station KUZZ (owned by Buck Owens).
Steve was intimidating as his knowledge of multiple formats is impressive. As a leader, Steve thinks strategically and executes with confidence.
Steve's passion for broadcasting is unparalleled and I learned a lot from his tutelage. He doesn't give up on the people he believes in and is always there to guide and counsel if need be. I would highly recommend Steve...he's the whole package.
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- Rik Mikals: (Townsquare Media) Richland/Kennewick/Pasco, WA: Operations Manager/Morning Show
Steve is a pro's pro - CALL HIM if you're looking to pick the brain of a true radio artist! I had the pleasure of working closely with Steve in a GM to OM relationship. He was (& is) smart, assertive & unwavering in his passion for doing things the right way!
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- Tony Driskill: (D&H Broadcasting) Partner: Lake Tahoe, CA and (Cherry Creek Radio) VP/GM: Montrose, CO
"Steve King has been guiding my career for the past 10 years, from part timer to PD! He see's the things that others do not, and I can honestly say I wouldn't be where I am today if not for his direction over the years! There's a reason he's been at the helm of some of the best stations on the air!
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- Brian Didway, (Results Radio) PD / Air Personality Active Rock WHBR, Sports Talk WVNT, and Oldies WADC, Parkersburg WV / Mid-Ohio Valley"
I’m coming up on my 13th year in radio and if it weren’t for Steve I don’t think I’d be saying that. Back at the beginning of my career I came to a crossroads and the path I chose to stay in an learn more about the business was a scary one but with Steve guiding my every move from that moment to today I have found great success in a career that I have a deep passion for.
His love for this business is infectious and when he sees something in you he has an amazing way of making you see it too!! Anyone who has the opportunity to work with him or for him should consider themselves incredibly lucky!! He will shoot it to you straight which might not always be what you WANT to hear but in the end you will realize it’s what you NEED to hear and that’s what makes him a great leader.
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- Samantha Fagan (KZYB FM - Ft. Walton Beach, FL/WHKR FM - Melboure/Titasville/Coco Beach, FL)
Steve King is one of, if not the best manager I have had in my 20+ years in radio. He's a good guy that respects and backs up his talent. He manages with a strong yet positive approach that helps guide his staff to success. I'm very lucky to have had the chance to work with Steve. If you have the same opportunity jump on it. He's one of a kind!
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- Julie Kay (WPCV FM - Winter Haven, FL) 97.5 WPCV: Morning Co-Host
I worked with Steve for several years in Eugene, Oregon. He programmed Mix 94.5 KMGE (AC). Steve guided Mix-FM from routine 4-5 shares to 7-8 shares in a very short amount of time. He also coached the morning show talents to an eventual 10 share 25-54 Adults! He's a great coach and people person. He was well liked here at McKenzie River Broadcasting and we miss having his skills in the building. I would not hesitate to hire Steve as a talent coach or consultant.
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- Jon Michaels (KKNU FM - Eugene/Springfield, OR) New Country 93.3: Afternoon Drive
Steve King is one of the most passionate, knowledgeable, & trustworthy people I have ever known during my 12 years in radio. He is always honest and exemplifies tremendous integrity in a career that challenges you. He is the first person I call when an opportunity comes my way. I wish the whole radio world was full of Steve King's.
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- Melanie Rutledge (KXKL FM - Denver, CO) KOOL 105: Morning Show Co-Host
Working with Steve at KRQQ Tucson, Az in 2003 was a Great Learning Experience !!! I did nights at the time as well as production and Steve would help me with copy writing and from time to time help with imaging. He always had a positive outlook when it came time for aircheck sessions and great advice to better myself as a programmer!!
His knowlegde about how the radio buisness works is ahead of the curve.
I still work with Steve..He helps out on my morning show whenever I need a funny bit or smart conversation. He has always been the voice of reason for me when things seemed really tough at times. And for that I will always be greatful! I've been in radio over 30 years and I wouldn't hesitate if I had a chance to work with him again!
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- Donovan (KZMK-KWCD-KTAN SierraVista,Az- Morning Show Host-Creative Services Director-Music Director
Steve King was my Program Director of McKenzie River Broadcasting for 2 1/2 years through February 2017. Steve proved to be an asset to our group in the areas of team building , developing strategies and execution. Steve was the key person in targeting an underserved and growing population in the Eugene area with the launch of La Qué Buena (KEQB-FM), our Regional Mexican station. He was able to rebuild KMGE , our heritage AC station, to achieve its best ratings in 18 years. He helped the morning on on KMGE develop to where they enjoyed their first #1 book in 5 years together.
Our Sales Manager, Dave Wiles, has commented that Steve King was one of the most sales friendly programming person he has ever worked with.
If you are looking for someone who will bring fresh ideas, strategies that work and someone who will communicate clearly with you and not beat around the bush, Steve King Media and Marketing can be counted on to do an excellent job for you.
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- John Tilson (McKenzie River Broadcasting - Eugene, OR) KKNU, KMGE, KEUG, KEQB: President
